Taylor Swift Breaks Records, Re-Releases Albums

By Mia Schwartz ‘25 and Rose Berman ‘25
Taylor Swift officially wrapped up her first United States leg of The Eras Tour in August 2023 with six consecutive sold-out shows in California.  

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Since her first show on March 17, 2023, the total gross of tickets and sales has been over one billion dollars. Swift earned an average of $13 million per show in the first 22 shows of The Eras Tour. 
"If Taylor Swift were an economy, she’d be bigger than 50 countries,” said Dan Sweetwood, President of research software suite QuestionPro Research and Insights, in a story for Global News Wire. 
Tickets for The Eras Tour went on sale on November 15, 2023, selling over two million tickets in a few hours. Swift broke a Ticketmaster record for most tickets sold by an artist in a single day, ultimately leading to technical issues with the website and causing it to crash.  Many “Swifties” could not purchase tickets after waiting in the Ticketmaster queue for hours. 
Sophomore Gracie Sacks recalled how she, “did not survive the Ticketmaster queue after waiting a long time.”
Tickets purchased in the presale were sold for an average of $254, while resellers sold tickets for up to tens of thousands of dollars. Once at the shows, the spending continued; between purchasing tickets, merchandise, and new outfits, fans attending The Eras Tour spent an average of $1,300 each.  
Each performance by Swift during The Eras Tour spanned more than three hours, with Swift singing 42 setlist songs per night, along with two “surprise songs.” 
Senior Giselle Weiss shared, “Although I was in the very last row of MetLife stadium, I could feel Taylor’s energy. Her stunning stage presence, along with the incredible excitement from her fans, made the entire concert experience better than I could have ever imagined.”  
During her performance on Saturday, May 20th, at Gillette Stadium in Massachusetts, Swift said, “I kind of just feel like telling you … I’ve just never been this happy in my life, in all aspects of my life, ever, And I just want to thank you for being a part of that.”
 On October 27, 2023, Swift released 1989 Taylor’s Version which marked Swift’s fourth re-recording of one of her past albums, giving her full custody over four out of six of her previously stolen albums. 
1989 TV still includes fan-favorite songs such as “Blank Space” and “Shake It Off,” and also releases five special “from the vault” songs (songs that Swift did not initially include on the album's first release). 
Junior Abby Hodes said she is, “most excited for Swift’s vaulted song ‘Now That We Don’t Talk’ and just listening to all my old favorites such as ‘Wildest Dreams.'"
Swift also released ‘The Eras Tour’ Movie, in theaters since October 13, 2023. Making over $26 million in ticket sales on the day of its release, Swift is projected to make over $125 million. This will surpass the highest-grossing concert film, Justin Beiber’s “Never Say Never,” which made $73 million. Many Swift fans who were not fortunate enough to attend the Eras Tour look forward to living out their dreams of attending the concert at the movie theater. 
Junior Yaelle Messulan had the privilege of attending two nights of the Eras Tour and the premiere of the Eras Tour Movie. She said, “Both were incredible, and if you were unable to get tickets to the concert, you should definitely go see the movie in the theater.”

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